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Lead Management

Lead Management functionality provides your company a way to optimize lead flow across your entire sales organization, giving sales reps instant access to the latest prospects and ensuring that no leads are dropped. Lead Management enables sales and marketing managers to understand where their best leads are coming from, and what kind of return on investment they are getting on their marketing dollar.

Details:
Online Lead Capture

Automatically import customer information from forms on your Web site — so you can instantly capture leads and route them appropriately.
Automatic Lead Routing
Automatically route leads to the right sales organization and sales rep based on customized business rules such as geography, source, and product interest, avoiding needless delays.
Lead Analysis
Customizable lead reports give you the ability to understand where your best leads are coming from, how effectively your reps are converting them, and what your marketing ROI is.

Benefits:
· Optimize your marketing spend. 
· Ensure no leads are dropped. 
· Seize all sales opportunities. 
· Increase qualified leads. 
· Optimize lead flow from capture to close.
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Last Updated on Jul 11 2010